İzmir Ekonomi Üniversitesi
  • TÜRKÇE

  • FACULTY OF BUSINESS

    Insurance and Risk Management Program

    GEIN 310 | Course Introduction and Application Information

    Course Name
    Innovation in Technology
    Code
    Semester
    Theory
    (hour/week)
    Application/Lab
    (hour/week)
    Local Credits
    ECTS
    GEIN 310
    Fall/Spring
    3
    0
    3
    5

    Prerequisites
    None
    Course Language
    English
    Course Type
    Service Course
    Course Level
    First Cycle
    Mode of Delivery -
    Teaching Methods and Techniques of the Course Jury
    Lecture / Presentation
    National Occupation Classification -
    Course Coordinator -
    Course Lecturer(s)
    Assistant(s) -
    Course Objectives At the end of the course students will have knowledge about; concepts about innovation and technology, innovation process, product development, the steps to transfer different technologies to commercial area.
    Learning Outcomes

    The students who succeeded in this course;

    • The students who succeeded in this course; define the fundamentals of innovation and technology explain the types and patterns of innovation analyze commercial potential for the innovation or new technology analyze the business opportunity and market potential analyze financial statements of innovation and the business present the transformation of innovation to commercialisation
    Course Description Provide information on innovation and technology, innovation process, analyzing successful innovations, types of innovation, product development, translation of innovation and effective presentation
    Related Sustainable Development Goals

     



    Course Category

    Core Courses
    Major Area Courses
    Supportive Courses
    Media and Management Skills Courses
    Transferable Skill Courses

     

    WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

    Week Subjects Related Preparation
    1 Introduction to Innovation and Technology Presentations
    2 Innovation Process, Creative Idea Development, and Creative Problem-Solving Techniques Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part II Jan Fagerberg, David C. Mowery, and Richard R. Nelson, 2005, The Oxford Handbook of Innovation, Oxford University Press Chapter 4 Kawasaki, Guy, 2004, “ The Art of the Start “, Penguin Group, USA Richards, Doug, 2013, “How to Start A Creative Business”, David&Charles Blank, Steve & Dorf, Bob, The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company Paperback, K & S Ranch, 2012
    3 Development of Technology, Market, Industry, and the Relationship Between Innovation and Entrepreneurship Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc,West Sussex,England Chapter 1
    4 New Product Development and Innovation Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part II Blank, Steve & Dorf, Bob, The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company Paperback, K & S Ranch, 2012
    5 Market Research and Potential Customer Analysis, Customer Development, and Lean Startup Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part II Mullins, John, 2008, “The New Business Road Test”, Pearson Education Ltd. , Harlow Part 1 Blank, Steve & Dorf, Bob, The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company Paperback, K & S Ranch, 2012
    6 Managing Innovation, Individual Collaboration, Strategic Alliances, Competition, and Innovation Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part III Jan Fagerberg, David C. Mowery, and Richard R. Nelson, 2005, The Oxford Handbook of Innovation, Oxford University Press Chapter 5 Mullins, John, 2008, “The New Business Road Test”, Pearson Education Ltd. , Harlow Part 1 Shane, Scott,‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc,West Sussex,England Part IV
    7 Business Model Creation (Lean Canvas) Alex Osterwalder, 2010, “Business Model Generations”, John Wiley and Sons Inc., New Jersey Chapter 1 Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part IV Alex Osterwalder, 2010, “Business Model Generations”, John Wiley and Sons Inc., New Jersey Chapter 1
    8 Business Model Creation (Lean Canvas) Alex Osterwalder, 2010, “Business Model Generations”, John Wiley and Sons Inc., New Jersey Chapter 1 Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Part IV Alex Osterwalder, 2010, “Business Model Generations”, John Wiley and Sons Inc., New Jersey Chapter 1
    9 Innovation and Intellectual Property Rights, Technical and Legal Assessment Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England Chapter 10 Jan Fagerberg, David C. Mowery, and Richard R. Nelson, 2005, The Oxford Handbook of Innovation, Oxford University Press Chapter 10
    10 Finance and Innovation, Financial Planning, Startup Funding Cycle Shane, Scott,‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc,West Sussex,England PartV Jan Fagerberg, David C. Mowery, and Richard R. Nelson, 2005, The Oxford Handbook of Innovation, Oxford University Press Chapter 9
    11 Presentation Techniques for Preparing Investor Pitching for Innovative Business Ideas Presentations
    12 Presentation Techniques for Preparing Investor Pitching for Innovative Business Ideas Presentations
    13 Innovation Policies and Their Relationship with the Economy Presentations
    14 Presentations to Jury (Mid-Term Presentations)
    15 Review
    16 Final Exam

     

    Course Notes/Textbooks
    Suggested Readings/Materials

    Kawasaki, Guy, 2004, “ The Art of  the Start “, Penguin Group, USA

    Richards, Doug, 2013,  “How to Start A Creative Business”, David&Charles

    Alex Osterwalder, 2010,  “Business Model Generations”, John Wiley and Sons Inc., New Jersey

    Mullins, John, 2008, “The New Business Road Test”, Pearson Education Ltd. , Harlow

    Shane, Scott. ‘Handbook of Technology and Innovation Management’, 2008, John Wiley and Sons Inc, West Sussex,England

    Jan Fagerberg, David C. Mowery, and Richard R. Nelson, 2005, The Oxford Handbook of Innovation, Oxford University Press

     

    EVALUATION SYSTEM

    Semester Activities Number Weigthing
    Participation
    1
    5
    Laboratory / Application
    Field Work
    Quizzes / Studio Critiques
    Portfolio
    Homework / Assignments
    1
    20
    Presentation / Jury
    1
    25
    Project
    1
    10
    Seminar / Workshop
    Oral Exams
    Midterm
    Final Exam
    1
    40
    Total

    Weighting of Semester Activities on the Final Grade
    4
    60
    Weighting of End-of-Semester Activities on the Final Grade
    1
    40
    Total

    ECTS / WORKLOAD TABLE

    Semester Activities Number Duration (Hours) Workload
    Theoretical Course Hours
    (Including exam week: 16 x total hours)
    16
    3
    48
    Laboratory / Application Hours
    (Including exam week: '.16.' x total hours)
    16
    0
    Study Hours Out of Class
    16
    1
    16
    Field Work
    0
    Quizzes / Studio Critiques
    0
    Portfolio
    0
    Homework / Assignments
    1
    16
    16
    Presentation / Jury
    1
    15
    15
    Project
    1
    30
    30
    Seminar / Workshop
    0
    Oral Exam
    0
    Midterms
    0
    Final Exam
    1
    25
    25
        Total
    150

     

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